School
4
Only 4 countries in Latin America have mandatory financial education.
Our impact
A story becomes a skill for life
Every lesson, every new channel and every partnership helps us bring real-life skills to more Spanish-speaking children and families.
See results
The question
What do you wish you had been taught when you were little?
That question came up in a conversation among friends, and we all gave the same answer: how to manage our money, start something of our own, lead, believe in ourselves.
Skills we need for real life, which we have been learning the hard way along the road.
When we became parents, the question changed:
Who is going to teach that to our children?
The problem
Nobody teaches us what we really need
Entertainment
✨
Fairies and magic solve everything. Little critical thinking and few real topics.
Parents
73%
Don’t know how to talk about these topics with their children.
500 million
Spanish speakers, and almost none of them learn real-life skills before age 18.
The Mora method
Three layers, one experience
Every book is more than a story: it’s a real lesson lived as a family.
A story
The child sees an illustrated story where a character faces an everyday conflict and learns a real lesson.
A moral
A reflection that helps the adult understand the lesson and better support the child day to day.
A conversation
A hands-on activity to share the lesson. It’s the heart of the method: real learning happens as a family.
Mora is not a publisher
It’s an ecosystem for learning as a family, at home and beyond.
- Books
- Activities
- Songs
- Workshops
- Digital platform
- Schools
- Family community
From lesson to impact
1 lesson, many lives
Better-prepared kids
Real-life skills from age 4.
More mindful parents
Tools to guide every lesson at home.
Less inequality
Fair access through free channels and partnerships.
Reach and first results
It exists. It sells. It makes an impact.
7
Books published
In Spanish
254
Organic sales
Amazon and bookstores in Panama
+20
Countries
Available through Amazon KDP and IngramSpark
+4
People per book
Every book reaches at least 4 people
Top 16 at JUMP Latam 2026
Finalists among more than 2,000 startups that applied.
Partnership with ProEd
More than 20 years improving education, recognized twice by UNESCO.
We introduced Mora’s books to more than 60 children in the ProEd Kids program. We saw that the topics left a mark on the children. These stories aren’t just for kids, they are for adults too.
Our vision
What comes next
- 2026
More books, more readers
Bringing the books to more families through Amazon and bookstores.
- 2027
Workshops
Workshops for schools and companies.
- 2028
Platform and animation
A digital platform, audio and video content, and an animated pilot.
Our goal
+1.6 million
lives impacted over the next 5 years.